The New Year is upon us folks. This past year has been unbelievably wonderful for me and my little business. I've met some great new people and photographed so many wonderful families, it's hard to believe how lucky I am. Everyday I get to do what I love, much of that is due to my clients who love my work and are so very dedicated to Wonderland Portrait Boutique, but I would never be where I am today if it wasn't for my Husband. Yeah, I got one of those this year too (Finally). It was a huge year for us, we had a quick small ceremony back in May and I wouldn't have done it any differently. He supports me and all my crazy ideas, weather it be painting our home in crazy bright colors with a hint of princess involved or my crazy leaps of faith in Business. For the last twelve years he has always been there to lend an ear, or tell me that I'm wrong, (very very wrong sometimes) and set me on a better path. Over the past few weeks I've been incredibly Quiet both here on my blog and my Facebook page. The 2015 Christmas season was the biggest I've had so far and it was wonderful seeing all of my regulars and a few new faces as well. Now some of those folks know a few of the awesome changes for 2016, but not all of you do. The past few weeks have been filled with not only Christmas sessions but tedious planning and designing the new Face of Wonderland Portrait Boutique.
2016 is bringing many changes to my business. One of those First changes is my new logo, I finally broke down and let a professional handle it, and I'm so happy that I did, because I am in love with this New Logo. Along with the new logo we now have a little mascot that will be gracing many of flyers, handouts, and even my website. I think he is absolutely adorable and I feel like he really needs a name, so maybe in the spring we'll have a big naming contest.
I've been a busy little bee designing all new handouts, so you won't have to rely on a PDF that is going to get lost in the sea of emails in your inbox anymore. That's right a real tangible paper handout, it's an oddity these days but so much more efficient. Speaking of efficient, I've also put work into making communication more effective on my end. I've set up auto sending emails, for everything from Outfit suggestions to general before session information and session reminders.
This past Fall I sent out a survey and had overwhelming responses to guide me into this New Year. Based on the answers I've made modifications to many of our studio policies and packaging structures. First the New Year will bring a new simplified package structure. I've narrowed down my two most popular options, Digital files only and Create your own collection, which gives you Wall Art or an Album as well as All your Digital Negatives in the Size that best suits your needs. In 2015 Create your own Collection was THE MOST POPULAR Package by far. We will also be carrying gorgeous new High End Pro albums in the studio, they are completely customizable with a ton of beautiful cover and page options and will last for centuries to come. Another Policy that will be Modified late spring early summer is the View & Order, I hope by then to be able to offer my clients same day View & Orders. This will be available on most sessions but of course there are some sessions that take much more editing than others, such as Newborn sessions. The closer to the launch of the Same Day View & Order the more details I will have for all of you.
Now for the big news, in a few weeks I will be moving the studio about 5 minutes from my current location. As Much as I love the charm of the older building that I am in, I knew it was time to move on to a location with a higher amount of foot traffic. My hope for 2016, is to grow my business, and hopefully with all the great new things mentioned above we will grow by leaps and bounds. The Studio will now be located in Holland PA, I will also have Office Space in this location allowing me to work right in the studio everyday, which will mean I will have regular hours for folks to stop in and have a consult or pick up. Sessions will still be by appointment only so that I can fully dedicate my time to each client and their family. The new space will also allow me to take on larger family session during the winter months, which was not always possibly in my past smaller shooting areas.
2016 is going to be huge for us, I can feel it. I can't wait to see everyone this year and create beautiful art with all of my wonderful clients.
Happy New Year everyone!
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